Beauty Industry

Bath & Body Works Relaunches Cucumber Melon to celebrate the 25th anniversary of the Fragrance

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By: Marie Redding

Senior Editor

Cue the nostalgia: Bath & Body Works is relaunching Cucumber Melon to celebrate the 25th anniversary of the customer-favorite 90s fragrance. Originally introduced in 1998, the fragrance gained popularity throughout the next decade and has remained one of the most beloved fragrances in Bath & Body Works’ portfolio. The fragrance, which makes an occasional return during the brand’s ever-popular semi-annual sale events, has been an icon and throwback favorite of the 90s and Y2K nostalgia megatrend.

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